Wash Away Waterproof Make-Up With Ease

Photo by Ron Lach  Waterproof make-up is a godsend in many ways, allowing us to stay looking perfect all day without the risk of sweat, rain or other moisture melting it away. However, the real challenge with waterproof make-up is finding products which will actually cleanse it away. Anything water-based …

Get Bedtime Right with Our Nighttime Beauty Products

Photo by Sora Shimazaki Here at Pure Beauty, we find that people seem to fall into three categories; those of us who fall into bed without giving our faces a second thought, those of us who have a comprehensive nighttime beauty routine that we perform without fail and then there …

Five Cleansing Mistakes You Might be Making

The ritual of cleansing is often considered the cornerstone of an effective skincare routine. However, despite our best intentions, there are common missteps that many of us unknowingly make when it comes to purifying our faces. Today, we’re looking at five mistakes that could be hindering your path to a …

The Most Popular Products from Elemis

Photo by Curology on Unsplash Elemis is a renowned skincare brand that has captured the attention of beauty enthusiasts worldwide. With a commitment to creating high-performance and luxurious products, Elemis has established itself as a trusted name in the industry. Offering a wide range of skincare solutions, Elemis combines the …

Want to Update your Elemis Skincare Routine?

As of June 2021, Elemis has released many new products. Quite a few of these new products are from their anti-ageing, Pro Collagen, line. I personally have worked with Elemis for many years now, and I have loved seeing the brand change and grow. I love that they are always …